I Call Them Gonzo SEO’s for a Reason
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Ever notice my blog roll on the right? I don’t call it “links” or “blog roll” or “blogs I read.” I titled it, “Gonzo SEO’s” and each person on that list is on there for a reason.
To me, a Gonzo SEO is someone who offers a unique perspective to the Internet marketing world. The criteria I look for when choosing to knight these awesome people with such a flattering title include the knowledge they are giving away, and the writing style they are using to do it.
I’ve had Crazy Egg installed on my blog for a couple of weeks now, and I’m disappointed to see how many people are not clicking through to these awesome blogs. So, in an effort to point you to some solid reading material, allow me to argue why I recommend each of these Gonzo SEO’s.
Aaron Chronister aka The Mad Hat. One of my favorite characteristics about Aaron is his ability to tell it like it is. If Aaron disagrees with some myth, fact, or some SEO celebrity’s theory – he’ll call them out on it. He is no sheep. His posts are entertaining and full of great information. My favorite series on his blog: Why The SEO World is Full of Shit.
Brian Chappell. Brian’s blog should be on everyone’s radar. He is extremely knowledgeable, great at explaining things, and also a really cool guy. Brian’s posts are very original in the sense that he doesn’t worry about writing about the latest SEO buzz (like Twitter). He focuses on new opportunities that he doesn’t see people taking advantage of. My favorite post on his blog: Wordpress vs. Drupal – Battle of the CMS.
Brian Clark aka Copyblogger. With over 33,000 RSS subscribers, there is a good chance you already read Copyblogger. If you don’t, boy are you missing out. Copyblogger is one of the (if not the) best resource for content creation. His posts are full of new ideas for your blog, link bait articles, and even keyword research. My favorite post on his blog: SEO Copywriting 2.0.
Jason Green. Jason has a new blog, but you may have recognized him from his frequent guest posts here. Jason is an analytics expert, and has a great entrepreneurial mind. As his blog continues to take off you’ll find that he is an excellent resource on how to take full advantage of your analytics. My favorite post on his blog: How to Monetize Social Media Traffic.
Karl Ribas. Karl Ribas was one of my first friends in this industry. He has to be one of the nicest guys I have ever met. His blog is great evidence of that. Karl blogs with a tone that gives you confidence that you’ll be able to duplicate his success. He always has top-notch PPC and SEO advice. My favorite post on his blog: Learning From Sony’s Mistakes.
Kimberly Bock. Kimberly’s blog, Learning SEO Basics, has to be one of the (if not the) best SEO blog out there for newbies. She is one of the few people who actually take time to go over how to become a great SEO. Even if you consider yourself “experienced” you’ll find that you benefit from her great writing style, tips and tricks. My favorite post on her blog: Competitor Analysis.
Lisa Barone. Lisa is without a doubt, my favorite blog writer. Her wit and humor make every blog post an entertaining and educational read. There are so few people with a great gift for writing, and Lisa is certainly one of them. She is one of the more outgoing SEO’s in the business, and a great source for knowledge. My favorite post on her blog: Which is Better for SEO: Shared or Dedicated IPs.
Matt McGee. Matt McGee is one of the smartest SEOs out there. He really gets it. And it isn’t just the whole SEO thing he understands, he understands the big picture of it and the business side. He is a local search genius, and if you aren’t subscribing to his blog - you are really hurting yourself. An awesome guy and a great source for U2 music, too. My favorite post on his blog: The SEO Success Pyramid.
Pamela Lund. Pamela is another great writer who is full of educational information. One thing that makes her unique from the other blogs mentioned is her frequent video blog posts. She writes on all aspects of Internet marketing, and she does it with great charisma. My favorite post on her blog: Marketing and Optimization for Non-Viral Videos.
Rae Hoffman. While Lisa may be my favorite SEO blogger, Rae is definitely my favorite SEO. She has more passion (and aggression) than any SEO out there. She has to be one of the most knowledgeable people in the industry, and her generosity to share so many of her secrets is amazing. Rae also holds one of my favorite conference sessions every year: site clinics. No one does it better than her. My favorite post on her blog: Before You Launch That Local Small Business Website.
Scott Baldwin. Scott, like Jason, is another great analytics guy. He has a deep understanding of how any Internet marketing strategy will affect the big scope of things, and is able to tie it all together nicely. My only wish is that he would have more time to blog! My favorite post on his blog: Are Your Geo-Targeted PPC Ads Being Seen?
Sebastian. Sebastian’s Pamphlets, in my opinion, is one of the top resources for technical SEO information. With each topic he goes into an in-depth analysis of why something works the way it does. The best part about his blog posts: he tests everything and shows you the results! Instead of just saying that he tried something, he shows you what he did. It is a great blog to learn advanced SEO tips and tricks from. My favorite post on his blog: Nofollow Still Means Don’t Follow, and How to Instruct Google to Crawl Nofollow’ed Links Nevertheless
Shana Albert. Shana is one of the best social media minds out there. She has mastered the art of all things social media, and is kind enough to share her wisdom. Shana’s writing style is easy to understand, and you can tell how much time she puts in to each post to make them so worthwhile. She is a rising star in this industry, and rightly so. My favorite post on her blog: 5 Reasons my StumbleUpon Profile Stands Out.
Tamar Weinberg. Tamar is the master of social media. I can’t think of a single person that knows more about social networking than Tamar. With a combination of extreme kindness and kick-ass intelligence, Tamar Weinberg is one person everyone should be keeping tabs on. Each of her blog posts are thorough, and extremely informative. She also is great at social media site clinics! My favorite post on her blog: Every Social Network is Different – Here’s What You Need to Know.
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March 5th, 2008 at 6:52 pm
Hi..Me again..Let’s see if the comment area is working properly now..
I am going to somewhat repeat the Sphinn comment actually..
Each of the people that you have listed here are the difference between quality vs quantity. I don’t know what to say accept for thank you for noting me alongside of them. A real treat to see that for sure.
You are also very talented. I have had you in my blogroll for some time now and your feed in Blogline.
You do ot seem like just another internet phoney man..and that is priceless. Thanks again.
March 5th, 2008 at 7:00 pm
Thank you, Taylor. I am honored to be called a Gonzo SEO. And, equally thrilled that you enjoy my work so much. That is always so wonderful to hear.
Shana
March 5th, 2008 at 10:23 pm
Wow, thanks a bunch for the shout out Taylor.
I found quite a few people not on my radar that seem to be of great value on this list. Huge props for that, since I am always searching for bright and intelligent people in the space to follow.
March 6th, 2008 at 12:09 am
Thanks for the mention Taylor. I’ll try to write more
March 6th, 2008 at 8:55 am
Thanks for the shout, and thanks for adding a bunch of new blogs to my reader.
March 6th, 2008 at 11:15 am
Quit an impressive list. I knew some of the blogs, but I’ve bookmarked 6 others on this list. Something to read for the evening!
March 6th, 2008 at 1:23 pm
What a nice list/ Thanks! This gives me a number of ideas and a number of new blogs to follow. Big ups and appreciation are yours
March 6th, 2008 at 10:30 pm
I’m glad you all enjoyed the list, and to all of you who are on the list and thanked me: you are very welcome, and the credit is well deserved. Keep up the great work!
March 7th, 2008 at 8:40 pm
Wow! Thank you so much for including me in this post. I’ll dedicate my next video to you, the Gonzoiest Gonzo of Them All!
March 7th, 2008 at 10:21 pm
Haha, thanks Pam. I’d be honored