Sofware Review: SheerSEO
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This week I had the privilege of reviewing a great new tool for SEOs, SheerSEO. This tool is a one-stop visual resource to help you with all of your SEO research. Instead of regurgitating their About Us page, let me go over what I love about this software and what I would like to see them implement in the future.
Benefits of using SheerSEO
- A really liked their ranking report feature. While I don’t think you should report rankings to clients, I do think they are very important to keep track of. Sudden increases and drops in rankings must be analyzed. There is a good bit of ranking software out there, but what I like most about SheerSEO’s reports are that they keep track of historical positions. Making it easier to analyze your results.
- I think my favorite tool that the software contains is their “Main Referrers” tool. This tool gives you a long list of other sites linking to yours and also the anchor text they are using. This is a great tool to use when doing competitive research!
- Accuracy of information. Normally the SEO software that I play around isn’t completely reliable. I performed a number of tests using the software and found that the data it returned was very reliable.
- Finally, I think that the visual charts/graphs that they give you are helpful for client presentations. I’ve had my share of hands-on/technical clients, and they love to see data like this to see how our SEO marketing strategy is progressing.
What would I like to see?
- It would be great if there was an easy way to input 3-5 competitors at once and get their backlink information and recommended search terms.
- A way to easily export the data into Excel. It would be great if I could easily download it to a spreadsheet to add in any extra information that I deem necessary and then save it for my records.
Final Thoughts
Overall, I think this is a great (and underrated) piece of SEO software that you should strongly consider bookmarking in your SEO toolbox. I am always itching for new ways to get reliable information to improve my SEO strategies, and this tool does that. Go check out the demo and sign up (it’s free to sign up!)
